Automotive Customer Loyalty Software
The automotive industry is known to be highly competitive. Furthermore, customer interaction is limited due to low frequency of workshop visits caused by long service cycles and the long ownership period for each car. Thus, it is even more important to utilize customer data to engage customers as frequently and as eectively as possible through targeted promotions and campaigns. We know how!
INDUSTRY CHALLENGES
LOYALTY PROGRAM TYPE (B2B/ B2C)
RESULTS POWERED BY PRIME CLOUD
INDUSTRY CHALLENGES
Car Manufacturers, Car Dealers, Car Workshops
- No central customer database
- Low frequency at car workshops due to long service cycles
- Strong competition
LOYALTY PROGRAM TYPE (B2B/ B2C)
B2C
RESULTS POWERED BY PRIME CLOUD
- Create central customer database
- Segment, understand and predict customer behavior
- Targeted Multi-Channel communication and campaigning
- Reward loyal behavior
INDUSTRY CHALLENGES
Car Manufacturers, Car Dealers, Car Workshops
- No central customer database
- Low frequency at car workshops due to long service cycles
- Strong competition
LOYALTY PROGRAM TYPE (B2B/ B2C)
B2B
RESULTS POWERED BY PRIME CLOUD
- Reward sales performance of sales and workshop staff
- Increase emotional loyalty by building closer relationships
- Provide targeted rewards
INDUSTRY CHALLENGES
Car Component Manufactures
- No means of direct communication with workshops
- Strong competition of branded and non-branded products
LOYALTY PROGRAM TYPE (B2B/ B2C)
B2B
RESULTS POWERED BY PRIME CLOUD
- Create B2B client data base and closer relationship to B2B clients
- Segment B2B clients
- Targeted Multi-Channel communication and campaigning
- Cross and up-sell products
- Increase emotional loyalty by building closer relationships
- Reward sales performance, loyal behavior and product training participation